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Abstract:
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Companies must pay attention to the production process to produce the best
quality. Good product quality is obtained from the raw materials used and the
production process that goes through. The approach in this study uses a
quantitative method. The position in this research is at PT. Indokarya Gemilang
Star. When the study was carried out until July 2023 The population in this study
was 1985 employees of PT. Indokarya Gemilang Star. The sample in this study
used 90 respondents. Testing the hypothesis using multiple linear regression
analysis. Information analysis uses the SPSS 16.0 program. The results of this
study indicate that simultaneously the Goods Control System and business
position affect consumer buying attention, as evidenced by the sig value of 0.021
<0.05 and the calculated F-value is greater than F-table which is 4.064> 3.10.
partial Goods Control System affects export quality, as evidenced by the sig value
of 0.036 <0.05 and the t-count value is greater than t-table which is 2.129>
1.987. On the other hand, business position does not partially affect export quality
, evidenced by the sig value of 0.135> 0.05 and the t-count value is smaller than
the t-table which is 1.510 <1.987. |